{"id":719,"date":"2026-10-12T08:39:06","date_gmt":"2026-10-12T13:39:06","guid":{"rendered":"https:\/\/realdialer.com\/help\/crm-google-facebook-leads\/"},"modified":"2026-10-12T15:08:26","modified_gmt":"2026-10-12T20:08:26","slug":"crm-google-facebook-leads","status":"publish","type":"rd_doc","link":"https:\/\/realdialer.com\/help\/crm\/crm-google-facebook-leads\/","title":{"rendered":"Send Google Ads and Facebook leads to RealDialer"},"content":{"rendered":"

What it is<\/h2>\n

If you run lead form ads, where people fill in the form inside Google or Facebook instead of on your website, those leads can come straight into RealDialer through an intake URL. If your ads send people to your own landing page instead, use the lead form (“Put a lead form on your website”).<\/p>\n

Where to find it<\/h2>\n

CRM > Lead Intake. Make an intake URL for each ad source, for example one named Google Ads and one named Facebook.<\/p>\n

\"Show
Show URL, then Copy URL<\/figcaption><\/figure>\n
\"Get
Get the form holds the Google key; What arrived shows each lead<\/figcaption><\/figure>\n

Steps<\/h2>\n

Google Ads lead forms<\/h3>\n
    \n
  1. On the intake card, press Show URL<\/strong>, then Copy URL<\/strong>.<\/li>\n
  2. In Google Ads, open the lead form asset and find the webhook section under lead delivery.<\/li>\n
  3. Paste the URL as the webhook URL.<\/li>\n
  4. Type a key of your choosing into Google’s key box.<\/li>\n
  5. Back in RealDialer, press Get the form<\/strong> on the same card, type the same key under Google Ads lead forms<\/strong>, and press Save key<\/strong>.<\/li>\n
  6. In Google, press Send test data<\/strong>. Open What arrived<\/strong> on the card: a test lead shows up there and is not made a contact.<\/li>\n<\/ol>\n

    Facebook lead ads, through Zapier<\/h3>\n
      \n
    1. In Zapier, make a Zap with Facebook Lead Ads<\/strong> and New Lead<\/strong> as the trigger, and pick your page and form.<\/li>\n
    2. Add a Webhooks by Zapier<\/strong> step with POST<\/strong>.<\/li>\n
    3. Paste your intake URL as the URL and choose Form<\/strong> or JSON<\/strong> as the payload type.<\/li>\n
    4. Map the fields: first_name, last_name, phone, email, and anything else you want as message.<\/li>\n
    5. Test the step, then open What arrived<\/strong> on the card to see the lead.<\/li>\n<\/ol>\n

      Good to know<\/h2>\n
        \n
      • Each Google lead keeps its campaign and click id, so you can see which ad it came from.<\/li>\n
      • With a key saved, anything posted without that key is refused. Leave it blank to accept any Google post.<\/li>\n
      • A Google lead without a phone number is recorded under What arrived<\/strong> as turned away. Make phone a required question on your Google form.<\/li>\n
      • Leads from both arrive the same way as any other: contact, cadence, calling list and an email to the person they land on.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"

        If you run lead form ads, where people fill in the form inside Google or Facebook instead of on your website, those leads can come straight into RealDialer through an intake URL. If your ads send people to your own landing page instead, use the lead form (“Put a lead form on your website”).<\/p>\n","protected":false},"featured_media":1961,"menu_order":0,"template":"","meta":{"_rd_doc_route":"\/crm\/lead-intake","_rd_doc_source_id":"crm-google-facebook-leads","_rd_doc_checked":"2026-10-12","_rd_doc_meta_description":"If you run lead form ads, where people fill in the form inside Google or Facebook instead of on your website, those leads can come straight into RealDialer through an intake URL. If your ads send people to your own landing page instead, use the lead form (\"Put a lead form on your website\").","footnotes":""},"rd_doc_category":[19],"class_list":["post-719","rd_doc","type-rd_doc","status-publish","has-post-thumbnail","hentry","rd_doc_category-crm"],"_links":{"self":[{"href":"https:\/\/realdialer.com\/blog\/wp-json\/wp\/v2\/rd_doc\/719","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/realdialer.com\/blog\/wp-json\/wp\/v2\/rd_doc"}],"about":[{"href":"https:\/\/realdialer.com\/blog\/wp-json\/wp\/v2\/types\/rd_doc"}],"version-history":[{"count":3,"href":"https:\/\/realdialer.com\/blog\/wp-json\/wp\/v2\/rd_doc\/719\/revisions"}],"predecessor-version":[{"id":1963,"href":"https:\/\/realdialer.com\/blog\/wp-json\/wp\/v2\/rd_doc\/719\/revisions\/1963"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/realdialer.com\/blog\/wp-json\/wp\/v2\/media\/1961"}],"wp:attachment":[{"href":"https:\/\/realdialer.com\/blog\/wp-json\/wp\/v2\/media?parent=719"}],"wp:term":[{"taxonomy":"rd_doc_category","embeddable":true,"href":"https:\/\/realdialer.com\/blog\/wp-json\/wp\/v2\/rd_doc_category?post=719"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}