How Many Homes Should Be in a Real Estate Farm?
Fewer than five in every hundred owner-occupied homes sold last year. Farm size is that number, your local version of it, your target listings, and the share you can honestly win. Nothing else.
RealDialer Blog · Topic
Circle Prospecting
Circle prospecting is calling the neighbors around a real market event while the news is still specific to their street. These guides cover choosing a neighborhood to farm and how big it should be, finding phone numbers and scrubbing them before you dial, the questions and objections that come up on the call, and the note you send afterward.
Start with the circle prospecting script and the objections you will hear. If you are choosing between a farm and event-driven calls, read geographic farming vs circle prospecting. The circle prospecting guide covers call blocks and a 90-day plan.
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Geographic Farming vs Circle Prospecting
Circle prospecting follows an event. Farming follows a decision. They can share a street and still be different lists with different cadences and different compliance exposure.
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Circle Prospecting Script
Circle prospecting is the only call you make to someone with no reason to be selling. The script that works offers them something about their own street, and asks for nothing yet.
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